For instructions on accessing the graphical traffic statistics for your
website, e-mail support.
Hits represent the total number of requests made to the server
during the given time period (month, day, hour etc..).
Files represent the total number of hits (requests) that
actually resulted in something being sent back to the user. Not all hits
will send data, such as 404-Not Found requests and requests for pages that
are already in the browsers cache.
Tip: By looking at the difference between hits and files, you
can get a rough indication of repeat visitors, as the greater the
difference between the two, the more people are requesting pages they
already have cached (have viewed already).
Sites is the number of unique IP addresses/hostnames that made
requests to the server. Care should be taken when using this metric for
anything other than that. Many users can appear to come from a single
site, and they can also appear to come from many IP addresses so it should
be used simply as a rough gauge as to the number of visitors to your
server.
Visits occur when some remote site makes a request for a page
on your server for the first time. As long as the same site keeps making
requests within a given timeout period, they will all be considered part
of the same Visit. If the site makes a request to your server, and
the length of time since the last request is greater than the specified
timeout period (default is 30 minutes), a new Visit is
started and counted, and the sequence repeats. Since only pages
will trigger a visit, remotes sites that link to graphic and other non-
page URLs will not be counted in the visit totals, reducing the number of false
visits.
Pages are those URLs that would be considered the actual page
being requested, and not all of the individual items that make it up (such
as graphics and audio clips). Some people call this metric page views
or page impressions, and defaults to any URL that has an extension
of .htm, .html or .cgi.
A KByte (KB) is 1024 bytes (1 Kilobyte). Used to show the amount
of data that was transferred between the server and the remote machine,
based on the data found in the server log.
A Site is a remote machine that makes requests to your server,
and is based on the remote machines IP Address/Hostname.
URL - Uniform Resource Locator. All requests made to a web
server need to request something. A URL is that something,
and represents an object somewhere on your server, that is accessible to
the remote user, or results in an error (ie: 404 - Not found). URLs can be
of any type (HTML, Audio, Graphics, etc...).
Referrers are those URLs that lead a user to your site or caused
the browser to request something from your server. The vast majority of
requests are made from your own URLs, since most HTML pages contain links
to other objects such as graphics files. If one of your HTML pages
contains links to 10 graphic images, then each request for the HTML page
will produce 10 more hits with the referrer specified as the URL of your
own HTML page.
Search Strings are obtained from examining the referrer string
and looking for known patterns from various search engines. The search
engines and the patterns to look for can be specified by the user within a
configuration file. The default will catch most of the major ones.
Note: Only available if that information is contained in the server
logs.
User Agents are a fancy name for browsers. Netscape,
Opera, Konqueror, etc.. are all User Agents, and each reports
itself in a unique way to your server. Keep in mind however, that many browsers
allow the user to change it's reported name, so you might see some obvious
fake names in the listing.
Note: Only available if that information is contained in the server
logs.
Entry/Exit pages are those pages that were the first requested
in a visit (Entry), and the last requested (Exit). These
pages are calculated using the Visits logic above. When a visit is
first triggered, the requested page is counted as an Entry page,
and whatever the last requested URL was, is counted as an Exit
page.
Countries are determined based on the top level domain of
the requesting site. This is somewhat questionable however, as there is no
longer strong enforcement of domains as there was in the past. A .COM
domain may reside in the US, or somewhere else. An .IL domain may actually
be in Israel, however it may also be located in the US or elsewhere. The
most common domains seen are .COM (US Commercial), .NET (Network), .ORG
(Non-profit Organization) and .EDU (Educational). A large percentage may
also be shown as Unresolved/Unknown, as a fairly large percentage
of dialup and other customer access points do not resolve to a name and
are left as an IP address.
Response Codes are defined as part of the HTTP/1.1 protocol (RFC
2068; See Chapter 10). These codes are generated by the web server and
indicate the completion status of each request made to it.